ReSeArCh PaPeR

How to approach a research paper is the question. A good way to start a research paper is to get a piece of paper and begin writing down all of the discourse communities you belong to. I like to make a "spider web" of ideas. I began by writing down marketing, communication, and spanish. I placed circles all around them and started branching ideas out of each one. I thought about controversial issues facing each topic then begin thinking about careers within each one. Next, I looked at all the ideas and asked myself 2 questions: Will I have enough information to do this topic? and will this topic be interesting and benefit me? This helped me settle on the idea of ethics in business. The hard part was picking which company I would focus on. I began researching google for companies that have violated some sort of code of ethics in their business. I was trying to decide between Coca Cola, ATT, or Abercrombie and Fitch. I choose to focus on Abercrombie because it is a popular store within my peers and I thought it would be the most interesting.

Research is the next portion. In the Faigly readings, he discusses how to know if an online source is a credible source. The tips he gives are look to see when the page was last updated, does the page have and author, and finally do they use other credible sources on their page. I found these tips to be very useful when I was looking for sources for the annotated bibliography. I want my research to be credible and I do not want to use any false facts.

Through my research, I hope to gain a better understanding on the ethics of business. I plan on joining the business world very very soon and it is important to know good business practices. The Abercrombie case focuses on discrimination and racism. Personally, being a women I could be discriminated in the business world. By studying this I can become more educated on diversity in business.

Fianlly, the concerns I have with the research project is dividing my time evenly between this paper and my brand redesigning project for marketing. Both of these projects are time consuming and important. I will need to divide my attention to each of them proportionately. I know if I keep on the deadlines, they will not be a problem. Other than that, I have no worries on accomplishing the research paper.